Simon Kidgits Club Celebrates 75 Years Of Imagination with Dr. Seuss at Dadeland Mall 2/3/12

Simon Kidgits Club Celebrates 75 Years Of Imagination With Dr. Seuss At Dadeland Mall
Friday, February 3 from 6:30 p.m. to 8:00 p.m.
Dadeland Mall
7535 N. Kendall Drive
Miami, Florida

Simon Kidgits Club, Dr. Seuss Enterprises L.P. and Random House Children’s Books together are celebrating the 75th anniversary of Theodor Seuss Geisel’s first-ever published children’s book, “And To Think That I Saw it on Mulberry Street.” As part of the celebration, nearly 100 Simon malls across the country are hosting a special event for families to explore all the fun of Dr. Seuss.

Families can wander Dr. Seuss’s whimsical world of imaginary wonder by participating in the event’s fun-filled activities:
· Take part in a fascinating in-mall book reading by Fantasy Theatre Factory.
· Capture a photo in front of a splendid Mulberry Street-themed backdrop featuring a variety of children’s favorite Dr. Seuss characters. Families may also have the chance to interact and snap a photo with the cheerful event VIP, The Cat In The Hat.
· Enjoy a television episode of PBS KIDS’ “The Cat In The Hat Knows a Lot About That!” (Check local listings for more information.)
· Decorate marvelous Mulberry Street bookmarks and enchanting Dr. Seuss-inspired crowns and tiaras.
· Creating captivating “And To Think That I Saw it on Mulberry Street” booklets.

Kids will receive goodie bags filled with terrific treats and surprises. Families can also pick up a special 75th Anniversary Edition of “And To Think That I Saw it on Mulberry Street,” one of 44 children’s books written and illustrated by Geisel, in book stores beginning January 24. For more information about the Simon Kidgits Club and Dr. Seuss’ “75 Years of Imagination” events, visit http://www.simon.com/kidgits/.

The Simon Kidgits Club is a fun and informative program that focuses on health, wellness, education, safety and entertainment for children ages 3-8. Since 2003, the Simon Kidgits Club has kept children and parents alike amused with various events and activities while providing incentives for club members, such as special offers, rewards and games.

Dadeland Mall is anchored by Florida’s largest Macy’s, as well as Macy’s Home Gallery & Kids, Saks Fifth Avenue, JCPenney, Nordstrom, and the country’s largest The Limited and Express. Dadeland also features over 185 specialty stores including Apple, J. Crew, bebe, White House | Black Market, Zara, A/X Exchange, Hollister, Lucky Brand Jeans, Victoria’s Secret and numerous eateries like The Cheesecake Factory, Villagio and Johnny Rockets.

The primary focus of Dr. Seuss Enterprises, L.P. is to protect the integrity of the Dr. Seuss books while expanding beyond books into ancillary areas. This effort is a strategic part of the overall mission to nurture and safeguard the relationship consumers have with Dr. Seuss characters. Theodor Seuss Geisel (Dr. Seuss) said he never wanted to license his characters to anyone who would “round out the edges.” That is one of the guiding philosophies of Dr. Seuss Enterprises. Audrey S. Geisel, the widow of Dr. Seuss, heads Dr. Seuss Enterprises as CEO.

Theodor “Seuss” Geisel is quite simply the most beloved children’s book author of all time. Winner of the Pulitzer Prize in 1984, an Academy Award, three Emmy Awards, three Grammy Awards, and three Caldecott Honors, Geisel wrote and illustrated 44 books for children. Hundreds of millions of copies have found their way into homes and hearts around the world. While Theodor Geisel died on September 24, 1991, Dr. Seuss lives on, inspiring generations of children of all ages to explore the joys of reading.

Random House Children’s Books is the world’s largest English-language children’s trade book publisher. Creating books for toddlers through young adult readers, in all formats from board books to activity books to picture books, novels, e-books and apps, the imprints of Random House Children’s Books bring together award-winning authors and illustrators, world-famous franchise characters, and multimillion-copy series. The company’s award-winning website, kids@random (www.randomhouse.com/kids) offers an array of materials and activities free of charge for children, teens, parents, and educators. Random House Children’s Books is a division of Random House, Inc., whose parent company is Bertelsmann AG, a leading international media company.

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