El Jimador Tequila was proud to represent National Margarita Day on February 22 with the final event of a two week long competition that took place at the Wynwood hotspot known as The Social Lubricant Lounge.
Five Mixologists from five of South Florida’s most well-known venues battled it out at the Social Lubricant Lounge to find out who made Miami’s best Spicy Margarita!
The Five South Florida locations and their head mixologists include:
-TWIST represented by Nathan Smith,
-Baires Grill represented by Plamen Atanasov,
-The Social Lubricant Lounge represented by Ronaldo Shehadeh,
-Tarpon Bend represented by Christopher Garcia,
-TequiztLan Mexican Restaurant represented by Stephanie Ortiz.
The finale event served to engage with consumers in a unique way that encourages them to enjoy el Jimador in a truly dynamic array of settings. DJ Miik presided over the turntables as guests got a Mixology Lesson where they learned how to make simple cocktails which can be easily reproduced in the comfort of their home or when out on the town. During this experience, they literally poured, shaked, and served up their very own take on the perfect el Jimador Margarita!
Adding to the fun, guests were part of different stations to include the “Shake and Bite,” “Mixology Lab,” and “Social Mixology Demo” where once they’ve learned to make a delicious cocktail, they presented it via a brief digital video that they can quickly post to their social media platform. Immediately, they were able to share their personal recipe with friends and followers. The grand finale of the event was the announcement of the winner of the best el Jimador Spicy Margarita in South Florida!
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