Treehouse Nightclub Opens In Miami Beach
Friday, January 28, 2011, 10 PM to midnight
323 23rd Street
South Beach, FL
To RSVP for TREEHOUSE’s soft opening reception, please email firstname.lastname@example.org.
Jeremy Waks creates naturally-lush childhood sanctuary to play backdrop to one’s midnight escapades
TREEHOUSE, a new Miami Beach nightclub, will celebrate its debut with a grand opening reception on Friday, January 28, 2011, 10 PM to midnight, featuring complimentary cocktails and music by DJ Troy Kurtz and Canadian DJ duo Ess & Emm. The warm and welcoming indoor/outdoor space will be an adult playground-of-sorts designed and owned by nightlife purveyor Jeremy Waks. Positioned at 323 23rd Street in South Beach, TREEHOUSE is smartly located among a bevy of hotels and clubs nearby such as The W, Gansevoort Miami Beach, and the Setai Hotel.
The 8,000-square-foot venue boasts three different rooms, each laying ground to a new environment. Upon entering TREEHOUSE, guests will find themselves in a small, intimate boîte that evokes the warmth of a ski-lodge. Lounge seating is accented by ribbons of raw teak wood lining the walls, along with a black button-laced bar draped in cargo netting that anchors the space. The main room lies just beyond, and its wood-laced walls are complimented by stadium-style black leather banquet seating, along with inventive lighting and sound for a high-energy atmosphere. The cool outdoor area serves as the nightclub’s third room, where guests can lounge amidst plush greenery and enjoy views of night sky in a candlelit Wynwood Art District-inspired setting.
TREEHOUSE is the newest venture by 26-year old Waks, the entrepreneur that previously launched Miami Beach-based Heathrow Lounge. “I always had a clear vision of a space that would evoke all the childhood charm of a tree house, but filtered through a mature taste-level, while presenting the gritty undertones of Miami’s art enclaves,” says Waks. “TREEHOUSE is a sophisticated version of a fantastical getaway and serves as a local hideout to those looking for nightlife with a downtown sensibility in South Beach.”
Waks seeks to provide an ideal nightlife destination for savvy club-goers via TREEHOUSE’s focus on specialty drinks and its lineup of high-caliber entertainment and productions. He will layer the club’s content and formatting with a variety of cultural heavy-hitters, in addition to a music lineup from Miami-cult icon the Overthrow, which will range from open-format, to nu-wave dance and electro. “TREEHOUSE is anchored to a large mesh of Miami’s art and nightlife roots; essentially, this is locals building a TREEHOUSE, for locals,” says Waks with conviction.
TREEHOUSE is an 8,000-square-foot indoor/outdoor lounge-nightclub, a sophisticated environment reminiscent of a childhood getaway. TREEHOUSE is open Friday and Saturday from 10 PM to 4 AM.
Valet and self parking are available. For more information, please call 305.674.4478 or visit www.treehousemiami.com.
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