Social Esquire Social Media Seminar 8/20/11

Social Esquire Social Media Seminar
Saturday, August 20, 9:30am-3:00pm
Sagamore Hotel
1671 Collins Ave
Miami Beach, FL
Register Here.

What to Expect
Our social media seminar is designed specifically for busy business owners whose time is in high demand. It’s a no-fluff, hard-hitting session that will provide an an overview of social media and how it can impact your business. During the session, we will cover social media strategy, measurement and its connection to business results. Participants will learn from relevant business sector case studies and gain both confidence and competence by discussing how social media can be leveraged across core business functions. Our seminar provides:
Basics of social media and its application to business. Coverage of key terminology and concepts.

A discussion of social computing policies, and why every business should have them (Hint: Sarbanes-Oxley). Discussion of ROI, KPIs, and the importance of benchmarking and measuring your social media programs. The right way to engage and collaborate with customers, partners and suppliers outside your organization. A framework for implementing a social media based marketing program

What You’ll Take Away
In one seminar, you and your team will gain a solid, business-based understanding of how social media impacts your business and your competitors, and how to begin the process of implementing an organization-wide social media program.

For more information on how our social media seminar can help your business immediately, contact us at

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