Getting To Know the Media Workshop
Tuesday, June 25, 2013, 10 a.m. to Noon
Coral Gables Museum
285 Aragon Avenue
Coral Gables, FL
To reserve a seat call 305.326.1021 or visit www.ArtsBizMiami.org.
Obviously, "the media" isn’t the monolith it used to be. There are so many options now and so many different types of media in the ever-evolving marketing landscape. Arts groups waste a lot of time, money, and trees on fruitless media outreach. Join the Arts & Business Council of Miami for this program, which will give you the tools you need to develop a strategic media plan. The panel of media pros will provide you with tips on how to connect with them, get their attention and get covered! There will be lots of time for Q&A and discussion. Publicity is the oxygen of recognition. How can your arts group increase your visibility? This workshop will give you the tools to develop a targeted media plan.
Facilitator: Suzette Espinosa, Adrienne Arsht Center
Harvey Burstein, Miami ArtZine
Jordan Levin, The Miami Herald
Hirania Luzardo, Huffington Post and HuffPost
Nelly Rubio, CBS4
Anne Tschida, ArtBurst
Alicia Zuckerman, WLRN Herald News
Scholarships are available for grant recipients of the Miami-Dade Department of Cultural Affairs: Developing Arts in Neighborhoods, Hannibal Cox, Jr., Cultural Advancement, Community Grants, Youth Arts Miami; Coral Gables Grant recipients; Members of GMFEA.