Cotton premieres the worldâ€™s first 24 Hour Runway Show in South Beach on Nov. 19-20, featuring 1,440 looksâ€”one look per minuteâ€”to celebrate The Fabric of Our Lives Â®. This unprecedented runway show is designed to fuse and showcase the on-trend fashion and versatility of cotton apparel through all ranges and moments of daily life.
Miami will once again become center stage to a national first and marquee event. Cotton has chosen South Beach for the world premiere of the first 24-Hour Runway Show. Taking place on Nov. 19-20, it will feature 1,440 looksâ€”one look per minuteâ€”to celebrate The Fabric of Our Lives Â®. They teamed up with MTV.com to launch a nation-wide Cotton Style search for 24 people who will be lured with a fully covered trip to Miami. (Miami locals are encouraged to apply as well, and if chosen, may be highlighted in the show.) Winners will walk with Miamiâ€™s hottest models, and possibly even mingle with celebrities. To sign up for the Cotton Style Search, contestants can go to: cotton24hours.mtv.comThank you for using Soul Of Miami!