Arizona And Richard Prince Present Lemon Fizz Beverage at Art Basel Miami Beach 12/6/12-12/9/12

Arizona And Richard Prince Present Lemon Fizz Beverage at Art Basel Miami Beach
Official Public Kick-Off Event
Lemon Fizz Happy Hour and Art Installation at HaVen Gastro-Lounge
Fri. (12/7), 6 to 8 p.m.
HaVen Gastro-Lounge
1237 Lincoln Road
Miami Beach, FL 33139
RSVP: [email protected]
Chef Todd Erickson & mixologist Isaac Grillo celebrate the Lincoln Road hotspot’s special Art Basel-inspired menu collaboration with a digital wall-art installation featuring Richard Prince’s Lemon Fizz and complimentary “The Fresh Prince” cocktails.
Lemon Fizz Menu (available 12/3-9/12):
“The Fresh Prince,” Absolut Citron vodka, simple syrup, fresh pressed ginger topped with Lemon Fizz sparkling soda
Lemon Fizz Liquid Nitro Ice Cream, AriZona Lemon Fizz Sorbet; candied ginger; pomegranate; fresh basil & splash of liquid nitrogen

fizzIced tea company AriZona will launch Lemon Fizz, a sparkling lemon soda designed with renowned American painter and photographer Richard Prince of Nurse painting fame, during the 11th edition of Art Basel Miami Beach, taking place Dec. 6-9, 2012.

“As huge fans of Richard Prince and his work, it was important for AriZona to create a beverage that embodied the mystery and intensity of Richard’s art, and Lemon Fizz acts as the perfect beverage to symbolize those feelings. The package design celebrates Richard’s creativity and history within the art world, with secret elements for consumers to discover that signify the union of our creative forces,” says Jackie Harrigan, Global Communications Director.

Prince, a controversial artist, famous for his use of appropriation art and his Jokes series, which alluded to the sexual fantasies and frustrations of middle-class America, joined forces with AriZona beverages on the project.   “My latest work has embodied the use of tangible items, such as cans, to create installations,” Prince says. “As a fan of AriZona’s Arnold Palmer line, it felt natural to collaborate and the partnership evolved from there.  The outcome is Lemon Fizz, which is a fantastic beverage and one that I can employ in my own craft.”

The beverage will be packaged in a Pop Art-inspired, 23-oz. can, featuring representations of his Nurse and Jokes paintings, as well as larger black-and-white shots of Prince, photographed by Sebastian Piras and Sante D’Orazio. The beverage, to be launched nationally following the art show, will retail from $0.99 to $1.25, in line with other AriZona products.

If you love Soul Of Miami, please consider leaving a testimonial.
Click here to sign up for the Soul Of Miami email list.

Leave a Reply

Your email address will not be published. Required fields are marked *