Plum Miami Magazine Launch, the best party I have ever attended By Betty Alvarez

I just want to start off this story by stating that I have been to many events, parties, networkers, social affairs etc., I have to admit I was not prepared for what I was going to experience at the Plum Miami Magazine Launch party held at The Raleigh Hotel on April 15. This celebration hosted by The Plum Network brought the most influential crowd of celebrities and tastemakers. At this exclusive event, guests were the first to page through the new April 2011 issue, which features model and actress Lydia Hearst on the cover, shot by acclaimed photographer Brett Ratner.

As I entered the party, VIPs lined up the red-carpet located at the hotel’s iconic outdoor pool area to get their photos taken by the media photographers. The VIPs looked spectacular. As I made my way towards the beautiful pool, my attention quickly diverted to a model hanging on a loop up above the Grey Goose bar. As I turned around, there were literally 10 ft. models (models probably in stilts) with beautiful sparkling gowns.

As I went toward the Raleigh’s beautiful and large pool area, I noticed I was already on top of it. The organizers created a transparent platform that made guests feel they were on top of the water. On this platform, spray painted models with the word Plum on their bodies danced around with the guests along with mime models. One fun aspect that I noticed was that I believe one model sprayed an expandable string which guests really had fun in tangling themselves into.

One can’t forget, one of the most famous DJ’s in the world, DJ Irie spinned one hit after another in this party. Guests could not stop dancing as each hit played. He knows what moves the crowd.

There was one big surprise to the guests by Jerry Powers. Towards the middle of the night, Mr. Powers thanked all the sponsors such as Grey Goose Vodka, The Collection, DJ Irie, NY2, etc. He also thanked the attendees for their support in his magazine launch. He told the crowd, they were in for a big surprise and a treat for them. Suddenly, fireworks started. I literally felt that it was 4th of July. The fireworks were spectacular and we in the middle of April!! The fireworks lasted for 5-7 long minutes. I felt an all time high.

For one night, The Raleigh Hotel was transformed in a fun playground where supporters, VIPs, and celebrities enjoyed themselves. As I left the party, I was still in shock on how this party was really well organized and realized it was the best party I have ever attended. If this is the launch party, I wonder how future parties will be. Truly an amazing event I will never forget!